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It seems that no matter what
endeavour honest individuals
attempt to do in order to earn a living there's always a dishonest
individual waiting in the wings to rob them of their hard earned cash.
Today the Internet offers yet another avenue by which thieves are able
to exploit honest individuals, in this instance simply by altering
a piece of code.
Affiliates are each provided a hyper-link specific to them and thereby
able to receive rewards i.e. cash or credits relative to the number of
hits and sales applied to their link. The process is simple and if an
affiliate is willing to put in the effort to ensure their link is found
in as many appropriate places as possible they should, by the law of
averages, receive some reward for their efforts. Easy money? Yes and no,
the affiliate has to do a lot of work if they really expect a good
return for their investment of the time needed to research the best
locations to post their link. In basic terms it's simply a job with
potential because if the link is used by lots of people who make a
purchase then the affiliate will feel justified spending the time, if
not then they've at least learned it wasn't a popular link, or have
they? What if someone else subtly altered their link in such a way as to
re-direct the rewards for any purchases elsewhere, the effort wouldn't
have been wasted it would have been hi-jacked! Unfortunately that's
exactly what's happening today with the current loss to affiliates being
around 40% of Internet sales.
Members of Traffic Exchanges are not immune either and anyone who has
surfed exchanges for any length of time will be well aware of how easy
it is to lose credits they may have spent several hours building up.
The good news is that there is software available to prevent this kind
of loss. We recommend the one we have begun to use found at
URL FREEZE. It's user friendly software that builds a strong wall
around your affiliate links in order that you feel certain any just
rewards for your efforts will be passed back to you and not someone
lurking in a dark corner of cyberspace.
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